Over the last two decades, our world transformed from a largely analog space to almost entirely digital. But that doesn’t mean that some of our more old-fashioned methods have stopped working. For example, direct mail marketing, especially real estate postcards, is still one of the most powerful tools in an investor’s arsenal.
Tag: direct mail marketing
If you are trying to market your real estate business, there are a lot of methods out there for you to try. One of the oldest and most effective methods is direct mail marketing.
If you are running a direct mail campaign for your real estate business you want to use every tool at your disposal to make sure your message gets noticed. And what better way is there to get noticed through the mail than with actual, handwritten real estate letters?
If you are a real estate investor looking for leads, you already know how important direct mail marketing is. But what can you do to ensure your real estate postcards convert as best as possible?
If you are running a real estate investment business you are always looking for your next deal. One of the most effective, and perhaps unexpected, ways of generating real leads is a timeless classic – direct mail marketing.
The more times you interact with a prospect, the more likely they will respond with positive results. A multi-touch campaign is more effective for reaching leads than just a single mailer. However, you can also enhance your campaign by using the right tools. List Scrubbing You’re wasting time and money when you send out mailers […]
Targeted Mail Direct mail works best when it’s targeted to the right audience. Lead generation tools allow you to track potential sellers based on behavior and not just on location. This feature increases the likelihood that the person you’re sending the mail to will be more motivated to sell and therefore more interested in your […]
One of the easiest ways to increase conversions for your direct mail campaigns is by personalization. When you personalize your mailers, it increases the likelihood that they will get opened and read. Here are a few reasons you might want to take the time for personalization with your next campaign. 1. Clients Feel Special When […]
When it comes to direct to seller marketing, you’ll discover several important components. The headline captures the attention of your audience, while the format keeps them from getting bored. Bullet lists hold their interest as they skim and stories involve their emotions. However, one of the most important parts of any marketing, including direct mail, […]