In an era dominated by digital ads, direct mail remains a powerhouse—boasting a 112% average ROI. In 2025, marketers are re-evaluating their stacks, and what’s standing out might surprise you. Direct mail is outperforming...
When I started working for Open Letter Marketing, I made the same mistake many real estate investors make: I went for the “affordable” solutions. I tried at least seven CRMs to manage our leads....
A new year means new opportunities. If you’re serious about growing your real estate business in 2025, now’s the time to get your direct mail marketing plan dialed in. The truth is, success in...
I get it—holiday dinners are sacred. The last thing anyone wants is a disruptive cold call or an intrusive ad popping up during family time. That’s what makes direct mail different: it respects your...
In an age dominated by digital marketing tools, you might assume direct mail is obsolete—but it’s far from it. In fact, direct mail stands out more than ever as people are inundated with emails,...
People always ask me about the difference between First-Class and Standard Class mail. While I won’t dive too deep into the details, here’s the quick rundown: First-Class costs more, reaches mailboxes faster, and provides...
When I first joined Open Letter Marketing, I used to dread seeing that stack of returned mail from USPS. It felt like a waste—until I saw Justin’s reaction. His eyes lit up when he...
The benefits of direct mail marketing for real estate investors are numerous. If you’re looking to enhance your marketing strategy, our coaching sessions can help you understand how to leverage these benefits effectively. At...
Achieving high ROI in direct mail marketing is possible with the right strategies. If you want to ensure your marketing efforts are profitable, our coaching sessions can provide valuable insights. Here are key approaches:...
Effective Direct Mail Strategies for Real Estate Investors Creating effective direct mail strategies is crucial for real estate investors looking to stand out in a competitive market. If you want to enhance your direct...
