Direct Mail Marketing Glossary
With so many terms specific to direct mail, things can get a little complicated. Let us help you understand our language! Below we’ve made a little glossary of the most used direct mail terms....
Author: Justin
Climbing the Direct Mail Mountain – Open Letter Marketing
We’ve made it our business to equip you with the right tools to reach the summit of the Direct Mail Mountain like a pro. Keeping the following four steps in mind as you build...
Why Consistency is Key for Real Estate Direct Mail Success
Direct mail is one of the most successful advertising avenues there is, even more effective than social media marketing! But to make real estate investment letter templates that work successfully for you, there is...
5 Key Factors for Direct Mail Success
Are you taking steps to make your direct mail campaign a success?Open Letter Marketing has been in the game for awhile now and we’ve found out what it takes to level up. Several factors...
Real Dealz 197 Transcript: How To Effectively Use Direct Mail In Today’s Market w/ Justin Silverio
Announcer: Welcome to the Real Dealz Podcast! The consistently #1 real estate investing podcast on iTunes. This is the place to be in order to transform yourself from a hopeful investor to a highly...
Postcards or Letters: Which Mailer is better for you?
What should I send out to potential sellers, postcards or letters? If you’re asking this question, you’re not alone. It’s one we get all the time and we’re ready to give you a thorough...
Which Postage Should I Use for My Real Estate Mailers?
In a world of stiff real estate competition, direct mail is still one of the very best ways to stand out and reach your potential sellers. When sending out a direct mail marketing campaign...
Why Your Real Estate Investor Yellow Letters are Underperforming
If you have ever browsed the Open Letter Marketing website it wouldn’t take you long to figure out that we do not carry yellow letters. This is why: When yellow letters for real estate...
Feeling the Love for Direct Mail
We Love our customers and Real Estate family: With Valentine’s Day just around the corner we wanted to show some love to all of our customers and everyone involved in our direct mail and real...
The Case Against Yellow Letters
Looking for Above Average Results? It’s Time For A Marketing Overhaul!! Fellow investors, we need to talk. I have no doubt that most, if not all of you have either used or considered using...
