Category: General

William Wrigley Jr. is credited to the invention of direct marketing with his first mass mailing of Wrigley’s chewing gum. The story is intriguing in its own right, and it can provide valuable information...

We know you’re busy and time is precious. We offer the option to call us during regular business hours or fill out the web form for us to contact you. We also offer a...

When you send out hundreds or thousands of direct mailing pieces, you may wonder if a return address is necessary. As you design your postcard or handwritten letter, you may wonder if there is...

The professional email letter is one of the most popular up and coming products offered at Open Letter Marketing. It has a high open rate and is easy to read. It is designed like...

When you create a direct mail campaign, one of the decisions you must make is how you will mail it. Will you send it with First Class postage or by Standard Class postage? These...

Ever see one of those ads pop up while you’re browsing online? Wouldn’t it be awesome if you could get directly in front of the eyes of the people whose houses you want to...

A single mailer in your direct mail campaign may provide results some of the time, but often it will just get tossed in the trash if not followed up. Even a second mailer may...

Investing in real estate has become a viable way to make a good income and even attain financial freedom. HGTV shows make it seem easy, but the reality is it takes a lot of...

While we all know that direct mail is a great way to connect with a large number of potential prospects without breaking the bank, how do we decide the best way to relay your...